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How to Control App Tracking on iPhone

5 MIN READ LAST VERIFIED 2026-08-24 iOS 18.1.1
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Turn off Allow Apps to Request to Track. That one switch stops apps from using your device to follow you across other companies’ apps and websites for ads.

The Common Sense Reason Why

Disabling “Allow App Tracking” enhances user privacy by preventing apps from tracking your activity across different services for advertising purposes, thus giving you control over your data.

Try the Walkthrough: First 2 Screens

Real iOS screens. The highlighted control on each screen is the one to tap. Members get all 3 screens.

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Written by Daniel Oakley, 20+ years in cybersecurity, father of four.